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Our countryside matters to those who vote. Politicians please take note!

Elementary Admin
By Elementary Admin &
18th November 2019

Beautiful, isn’t it! Unsurprisingly, voters (that’s people, incidentally) want it kept that way

Countryside-loving millennials could swing the general election in favour of the political party that has policies most likely to protect and enhance the countryside, according to CPRE.
For those who don’t know (and we suspect it’s more than many media outlets realise), millennials are widely defined as those born between 1981 and 1996. Or, to put it another way, those who are now in their 20s and 30s.
A poll commissioned by this charity reveals that:
• Overall, 60 per cent of people said they would be more likely to vote for a political party that wants to protect and enhance the countryside, including the Green Belt, and just 1 per cent said they would be less likely
• On the same question, 71 per cent of people aged 25-34 felt strongly about this
• Almost two-thirds (63 per cent) of 35- to 44-year-olds and 57 per cent of 45- to 54-year-olds said policies relating to the countryside would affect their decision in the polling booth
• Regionally, Londoners feel particularly strongly about protecting and enhancing our green spaces, with 73 per cent saying this mattered to them when deciding who to vote for
The research was published on the same day as CPRE’s countryside manifesto, which includes 12 recommendations for how the next government can harness the potential of the countryside to promote a healthier economy and happier communities.
Crispin Truman, CPRE chief executive, said: “This research turns long-held assumptions on their heads, with millennials and Londoners being most likely to vote with the countryside in mind.
“More and more young people are aware of the need to invest in their health and well-being, which is something that the countryside can deliver.
“And, perhaps unsurprisingly, Londoners, who are arguably most in need of time in nature, are more likely than any other region to vote with policies to protect green spaces in mind.
“But more than that, the survey results show overwhelmingly that protecting and enhancing the countryside is an issue that resonates with people of all ages and in all regions.
“It shows that countryside issues could be one of the deciding factors in determining which political party forms the next government.
“CPRE therefore urges all political parties to put measures to protect and enhance our countryside front and centre of their manifestos to ensure that our treasured landscapes will be available for now and future generations to come.”

Monday, November 18, 2019


  • A number of important documents have yet to emerge. For example, a rigorous transport plan and a finalised air-quality assessment. The latter is critical given that allocations at Teynham will feed extra traffic into AQMAs.
  • There seems to be no coherent plan for infrastructure delivery – a key component of the plan given the allocations being proposed near the already crowded Junction 7.
  • There seems to have been little or no cooperation with neighbouring boroughs or even parish councils within Swale itself.

The removal of a second consultation might have been understandable if this final version of the plan were similar to that being talked about at the beginning of the consultation process. It is, however, radically different in the following ways:

  • There has been a major shift in the balance of housing allocations, away from the west of the borough over to the east, especially around the historic town of Faversham. This is a move that raises many concerns.
  • A new large allocation, with accompanying A2 bypass, has appeared around Teynham and Lynsted, to which we are objecting.
  • Housing allocations in the AONB around Neames Forstal that were judged “unsuitable” by the council’s own officers have now appeared as part of the housing numbers.
  • Most of the housing allocations being proposed are on greenfield sites, many of them on Grade 1 agricultural land – a point to which we are strongly objecting.

Concerns about the rush to submit the plan

The haste with which the plan is being prepared is especially worrying given the concentration of housing in Faversham. If the town is to take a large amount of new housing, it is imperative that the policies concerning the area are carefully worked out to preserve, as far as possible, the unique nature of the town. The rush to submit the plan is likely to prove detrimental.

As Swale does not have a five-year land housing supply, it is open to speculative development proposals, many of which would run counter to the ideas contained in the current plan. Some are already appearing. This is a common situation, and one that, doubtless, is a reason behind Swale’s haste.

Our overriding fear, however, is that this emphasis on haste is ultimately going to prove counterproductive. This is because it is our view that the plan, in its current form, is unlikely to pass independent examination. We are urging Swale to listen to and act upon the comments being made about the plan and to return the plan to the council with appropriate modifications before submitting it to the Secretary of State.

Essentially, this means treating the current consultation not as the final one but as the ‘lost’ second consultation.

The consultation ends on Friday 30 April and we strongly urge residents to make their opinions known if they have not already done so.

Further information